Jewish World Review July 18, 2003 / 18 Tamuz, 5763
Girls pool talents for commercial success
Who knows what makes older teen-age girls act the way they do?
Perhaps certain behaviors are triggered by something that happened long
ago. Maybe a father forced them go see Santa when he shouldn't have or
maybe the tooth fairy was a no-show.
Maybe they act in a strange fashion because of television. I am
certain that is the case with our two teen-age daughters. Years ago, when
the girls were 4 and 6, there was a television commercial that impacted
them profoundly. Whenever the commercial was on, they would tear through
the house, yelling, "Mom! Come quick! Come quick and listen to this man."
I would follow them to the television and witness a man in a
short-sleeved shirt, standing in front of an enormous display of
above-ground pools. He'd lock eyes with the camera and scream, "YOU MEAN
THOSE KIDS STILL DON'T HAVE A POOL?" On cue, the girls would turn and look
at me with sad brown eyes.
Oh, I don't blame the girls. If the man had said, "YOU MEAN THOSE
KIDS STILL DON'T HAVE A CAMEL?" they would have wanted a camel. Pure and
simple, the man was persuasive.
The girls were convinced the commercial was for them. They knew
beyond a shadow of a pool filter that the man had been to their house,
surveyed their barren backyard and was now trying to reach their
thick-headed mother through the wonder of televison.
I remember a commercial that had a similar impact on me as a
little girl. It was a commercial for Wrigley's Doublemint Gum. "Double your
pleasure, double your fun, with Doublemint, Doublemint, Doublemint gum."
The commercial ended with a close up of a pack of Doublemint gum.
I'd watch the commercial, then watch my parents. The television
jingle had just told us how to double our pleasure and double our fun. I
was sure the Doublemint twins were singing to us, but my parents never
moved. My father never jumped up and said to my mother, "Honey, get your
purse we're going to the store!" They just sat there. It was like they were
from a different planet.
Because I, too, was from a different planet, I did not call the
man on the television and order an above-ground pool, a pump, a ladder or
the assorted fun accessories. All of which explains why one week ago our
two teen-age daughters bought a pool themselves. Inflatable. Eighteen
inches deep, 4 feet by 8 feet with a sea- blue bottom and big yellow fish
on the side.
"We didn't want the clerk to know we were buying it for ourselves,
so we asked for a gift receipt. And we kept talking like Nathan would
really like this birthday gift," the youngest said.
It is a swell pool. Which is why the next day they each bought
swell six-foot air mattresses to go in it.
I have done the math. Once you wedge two air mattresses, two
fully grown teen-age girls and two of their fully grown girlfriends, into
the pool, the pool contains no more than six cups of water. It scores well
It is difficult to fit that many fully grown girls into a kiddie
pool, so typically, two will float while two drape themselves over the side
of the pool, half in and half out like mermaids pondering a trip to shore.
Watching them float and sun, you'd think this plastic pool was as
cool as, well, as cool as having your very own camel. I think the man from
the television commercial would be pleased.
Enjoy this writer's work? Why not sign-up for the daily JWR update. It's free. Just click here.
© 2001, Lori Borgman
JWR contributor Lori Borgman is the author of I Was a Better Mother Before I Had Kids. To comment, please click here. To visit her website click here.
07/11/03: Summer; the living is easy
07/03/03: Terrible twos make terrific workout
06/27/03: Emergency a matter of definition
06/13/03: A Father's Day roast for Mother Goose
06/05/03: Good examples of bad parenting
05/23/03: Faulty equations on the love calculator
05/16/03: Busted for Oreos!
05/09/03: Mom plus shipping equals excitement
05/02/03: Mom shudders at thought of the m-a-l-l
04/21/03: Mother Confessions
04/11/03: Husband snoring: Hit or mist
04/04/03: Flip flops hashed at the lunch table
03/28/03: Bare facts on protesters
03/21/03: Madonna: Like an Author
03/17/03: Mom develops rapport with son's answering machine
03/07/03: The call for courage
02/28/03: My relationship with Mister Rogers
01/31/03: Mom pushes memories out the door
01/24/03: Picture this! Human 'beans'
01/10/03: Password, please!
12/31/02: Who it was a good year for
12/06/02: Radio show guarantees family-size audience
12/02/02: High-seas adventure would enlist few takers today
11/15/02: Frozen turkey makes cook chicken out
11/15/02: What's going on with "going out?"
11/01/02: The crazy mind of middle-age
10/25/02: Relationship rooted in willow talk
10/18/02: The challenge of being spontaneous
10/11/02: No wheels, no keys, no problem?
10/04/02: Lessons of a childhood survivor --- my children's
09/20/02: "Cutting the Cord" to the Tube
09/13/02: Over there
08/30/02: The Last One Left
08/23/02: Rare sighting made on the patio
08/16/02: Kids get reality paycheck
08/08/02: We look like this . . . no, Kidman!
08/02/02: We should be a nation of 'nuts'!
07/26/02: Hold your applause --- please!
07/19/02: Greed and Mints on the Pillows
07/12/02: Remodeling: Blueprint for Disaster
07/08/02: The Botox wrinkle
06/28/02: One perfect day
06/21/02: Flush with excitement
06/14/02: The Ways a Father Says "I Love You"
06/07/02: Garage Sale Treasures
05/31/02: No Pudgy Hour at the gym
05/19/02: Ozzy, if you come for dinner, bring change
05/19/02: Instant Messaging and LOL
05/10/02: Some mothers get something more
05/03/02: I Nudge, Therefore I Am
04/25/02: Motherhood is seasonal work
04/19/02: Paper trail to college
04/12/02: What to cook or not to cook
03/31/02: Mom and Dad Break Curfew
03/22/02: Introducing P.P.M. (Partners Per Month)
03/15/02: Birth of a Pothole
03/08/02: When Enron Momma gets mad
03/01/02: Little hope for bookaholic
02/22/02: Wrestling with prejudice
02/15/02: Say What?
02/08/02: Kitchen intelligence
02/01/02: Age-old words
01/25/02: Abortion: Switching Sides
01/18/02: Kids, take note
01/11/02: The heart-stopper e-mail
01/04/02: The slightly sunny side of 2001
12/28/01: The Way Things Work
11/30/01: The Leftover Shuffle begins
11/27/01: Glasses bring age into focus
11/16/01: A different portion of Thanks
11/09/01: The Next Stage of Parenting
11/01/01: Of boys and patriotism
10/26/01: College Son the Invisible Man
10/19/01: Out of the closet ... and into the school
10/12/01: A Parent's Guide to Dating
10/05/01: "Taking Care of You"
09/28/01: Time indivisible
09/24/01: Refueling capitalism
09/14/01: A time to mourn
09/07/01: Lack of modesty stirs the troops
08/31/01: Scholarship search an education
08/24/01: The test for parents
08/17/01: Immodest proposals
08/10/01: Trying to R-r-r-re-re-relax
08/03/01: It may be shabby and chic, but it ain't cheap
07/20/01: Bride showered with sage advice
07/13/01: Baby Bear Finds Driving "Just Right"
07/06/01: Pale at the Thought of Bronze
06/29/01: A Dog's Best Friend
06/22/01: Rethinking fatherhood
06/14/01 Don't forget to lock the door
06/07/01 How grandma punishes her kids
06/01/01 Hearing voices
05/25/01 Cyborgs for Better or Worse
05/18/01 The death of Common Sense