Jewish World Review April 15, 2003 / 13 Nissan, 5763
Is spending billions for sports the way to repair decades of apartheid practices?
South Africa is apparently ready to spend billions on
international sports events. Here's a question for the Pretoria
government? Is it worth it?
If both the political and business leaders have their way, South
Africa will become the major international site for sports
starting in 2010 and will be the preeminent sports country
during that decade.
The leaders have an ambitious plan starting
with getting the rights to soccer's World Cup in 2010, followed
by landing the Commonwealth Track and Field games in 2014 and
then the 2020 summer Olympics.
South Africa, of course, has a lot of image building to do
because of its apartheid past, particularly in olympic circles
as the country was banned from participating in the games from
1960s through the 1980s.
There were also other boycotts of the
country. is spending billions for sports the way
to repair decades of apartheid practices? Apparently people
in South Africa think so.
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JWR contributor Evan Weiner is a radio commentator on "The Business
of Sports" for Westwood One's Metro Networks. He is being presented with the United States Sports Academy's Distinguished Service Award for 2003. Comment on this column by clicking here.
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© 2003, Evan Weiner