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February 10, 2012
Lisa M. Krieger: Man with defibrillator demands access to his own heart's information
David G. Savage: Why activists may not be in a hurry to have High Court rule on alternative marriage
February 9, 2012
Laura McMullen: 10 Least Expensive Public Schools for Out-of-State Students
Kimberly Palmer: How to actually enjoy -- relaxing, financially -- your vacation
February 8, 2012
Warren Richey: Why momentous Prop. 8 ruling might not satisfy gay-rights groups
Menachem Wecker: Though Controversial, LL.M.'s Can Lead to Specialized Legal Jobs
The Kosher Gourmet byDana Velden: Going to the bother of making soup? You know it better be good. This CREAM OF TOMATO SOUP certainly is! And it's a cinch to make, too (Includes techinques and serving secrets)
February 7, 2012
Frank J. Gaffney, Jr.: Caught off-guard? President's Super Bowl interview with Matt Lauer gives those who need a reason not to vote for him, a darn good one
Suzanne Bohan: Leaping lizards! Tiny reptiles advancing robot design
February 6, 2012
Jonathan Tobin: Iran Threatens Israel With Destruction, But the New York Times Doesn't Hear It
Jeffrey Fleishman: In newly democratic Egypt, tens of democracy activists jailed, to stand trial; their groups are 'threatening the stability of the homeland'
Julie Deardorff : Researchers say antioxidants may not be that effective and could do more harm than good
Mark Clayton: How did Anonymous hackers eavesdrop on FBI and Scotland Yard?
February 3, 2012
Edmund Sanders : Israeli official says Iran is creating missile that could reach East Coast of US
Victoria Kim: Immigrant-smuggling ring used black drivers to avoid racial profiling
February 2, 2012
Jim Carney: Wrong number call may have saved her life
Reza Kahlili : Ex-CIA spy in Iran's Revolutionary Guard: What Obama doesn't grasp about striking deals with Tehran
Tina Susman: For woodchuck rescuer, every day is Groundhog Day
February 1, 2012
Brian Bennett: US officials see increasing threat of domestic attack from Iran
Emily Brandon: How to Take Advantage of New 401(k) Fee Disclosures
January 31, 2012
January 30, 2012
Paul Richter and Ramin Mostaghim: Misreading Teheran's limits -- deadly and economically devastating as they may be -- is a risk administration, Europe seem willing to take
Suzanne Bohan: Warning: Nap-deprived tots missing more than sleep, study finds
Meg Handley: Banks Revamping Rewards Programs to Woo Customers
January 27, 2012
Caroline B. Glick: Obama: Of course I intend to prevent a nuclear holocaust . . . in a few months
Yochonon Donn: In liberal New York City, fervently-Orthodox Jews may soon be getting a district to call their own
Jeannine Stein: An inflated ego and thinking you're 'all that' doesn't just make others sick of you, it can make you ill
Katy Hopkins: New budget rules may affect how much money you get for college
January 26, 2012
Ed Koch: To the New York Times, calling for the murder of Jews by those capable of having their incitement taken seriously isn't news
Jeannine Stein: Mental illness struck one in five U.S. adults in 2010: Report
January 25, 2012
Richard Simon: House passes two bills endorsing the use of religious symbols at military memorials
Fred Weir: Putin: Multiethnic Russia cannot survive as a US-style 'melting pot'; must find its own way
Susan Johnston: 5 Sneaky Coupon Strategies Consumers Should Watch Out For
January 24, 2012
Carol Clark: The price of your soul: How your brain decides whether to 'sell out'
Caroline B. Glick: America lost most in 'Arab Spring'. Sadly, many voters still don't grasp the extent
Warren Richey: Drug criminal scores win in GPS ruling from conservative-leaning high court
Erika Bolstad: Black conservatives gather to talk about gaining strength
January 23, 2012
Melissa Dribben: Jewish voters to play a key role in Florida's Republican primary
Jordan Rau: In quest to grow, Catholic hospital system will announce this morning its break from church
Ali Safi: U.S. envoy gives Taliban terms for peace talks
January 19, 2012
January 18, 2012
January 17, 2012
Frank J. Gaffney Jr.: No-kidding red lines: U.S. response to an Iranian nuke may be bluster, but Israel's won't be
David G. Savage: They sued their principals after slandering them online --- now the cases are headed to the Supreme Court
David Francis: Where to Invest in 2012: With stocks expected to rebound, opportunity abounds for investors
January 13, 2012
Ben Lynfield: Israeli lawmakers move to annex Jewish Judea, one museum at a time
Alexia Elejalde-Ruiz: Thriving through touch: Gentle massage helps older people with low mobility improve in mind and body
January 12, 2012
Warren Richey: Landmark Supreme Court ruling a 'resounding win' for religious groups
Warren Richey: Supreme Court says no to new rule on eyewitness testimony
John Fauber : Statins found to raise diabetes risk in postmenopausal women
Katy Hopkins : Consider This Before You Pay for an Online Degree
The Kosher Gourmet by Joseph Erdos: This mushroom and barley soup has an intense -- almost nutty -- flavor that mixes robust with Middle East. It has creaminess without cream
January 11, 2012
Shari Roan: Millions of atrial fibrillation sufferers at risk for devastating, but preventable, stroke
Tom Hussain: Pakistan -- recipient of more than $21 billion in civilian and military aid -- speeds pursuit of Iranian pipeline, defying US
David G. Savage: High court signals it won't be loosening TV's 'indecency' rules
Stephen Ceasar: Oklahoma's Islamic law amendment can't go into effect, court rules
January 10, 2012
Reza Kahlili: From an ex-CIA spy: US must exploit new split in Iran's Revolutionary Guard
Karen Kaplan: Study: Nicotine replacement products ineffective when used in real-life situations
January 9, 2012
Michael Doyle: Put through legal hell over dream home, couple fought back hard --- all the way to Supreme Court
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Jewish World Review
April 14, 2008
/ 9 Nissan 5768
For faithful readers, a course in Journalism $1.01
By
Dave Barry
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http://www.JewishWorldReview.com |
On behalf of the newspaper industry (new, cost-cutting motto: "All the News That"), I am announcing some changes we're making to serve you better.
When I say "serve you better," I mean "increase our profits." We newspapers are very big on profits these days. To help you better understand our current situation, let's review the history of newspaper finances:
The earliest known newspaper, published in Rome, was called Acta Diurna (literally, the Portland Oregonian). The first issue offered coverage of Roman politics ("Strom Thurmond Elected to Senate"); science news ("Study Shows Thunder Is Actually Gods Burping"); and an early episode of the comic strip "Nancy," in which Sluggo tries to avoid paying admission to the Colosseum by peeking through a knothole, and gets a spear through the eyeball. Unfortunately, Acta Diurna was not profitable, because every copy had to be entirely handwritten by slaves (called "reporters"); if a big story broke, a huge, hairy man (the "editor") would yell, "Stop the presses!" and whack them with a club.
The first important financial advance for newspapers came in 1451 when Johann Gutenberg (literally, "Joe Goodberg") invented the printing press, which made it possible for a newspaper to cheaply and accurately reproduce every single error thousands of times. But the real turning point came in 1609, when the publisher of the German newspaper Der Postentimesennewsenregisterentribune (literally, Grit) invented the "Presidents' Day sale," which made modern newspaper advertising possible, and which is still in use today, though nobody has any idea who the "Presidents" are.
The newspaper industry spread to America, where, by the 20th century, virtually every town had a locally owned newspaper with a name like The Chronic Prevaricator or The Register-Sphincter, which kept the community abreast of local politics ("City Council Attacked by Pig") as well as national issues ("Strom Thurmond Still Alive"). These were family operations run by people who were less concerned about making large profits than about keeping their body parts out of the presses.
But in the past few decades, all of these newspapers were purchased by large corporations, which were in turn purchased by larger corporations, and so on, so that today the entire American newspaper industry has been glommed together into one giant media conglomerate owned by Wall Street, which frankly does not care what your City Council did. What Wall Street cares about is profits. Here at the newspaper, we get hourly phone calls from Wall Street.
"Send more profits!" Wall Street shouts, then slams down the receiver.
We must comply, because otherwise Wall Street would shut down the newspaper and we would starve to death, because, as English majors, we have no useful skills.
So the "bottom line" is that we've had to cut costs. Here are some of the ways we're doing this:
RECYCLING STORIES: To avoid the expense of writing a new story, we're rerunning earlier ones. For example, every day for the past five years, we've run the same story on fighting in the Middle East ("Middle East Fighting Again").
STAFF CUTBACKS: The typical newspaper staff has been reduced to one editor, one managing editor, 14 assistant managing editors, 39 deputy assistant managing editors and one reporter. The editors spend their days holding meetings to think of new ways to cut costs, while the reporter (who, for budgetary reasons, is not allowed to leave the building) looks out the window, in case news occurs in the parking lot.
PRODUCT PLACEMENT: You're going to see more sentences like this one, from a recent front-page story in The Philadelphia Inquirer: "'We are seriously considering the use of nuclear weapons against China,' stated President Bush, who then took a long sip from a refreshing, ice-cold Diet Pepsi."
WEAKER ENDINGS TO COLUMNS.
Every weekday JewishWorldReview.com publishes what many in the media and Washington consider "must-reading". Sign up for the daily JWR update. It's free. Just click here.
Comment by clicking here.
Previously:
How to speak English very much better
When it comes to laundry, men are all washed up
This houseguest is ready to throw in the towel
Fixing your home can truly be a bonding experience The lies about this mammal just drive me batty
In spin cycle of love, hard to be delicate
It's just not the time to thumb our nose at bagels
Latest fitness Rx for men is a yawn
My daughter's party, I'll cry if I want to
Sanguine ride on rabid transportation
One experiment worth repeating
Nothing like a good trip to help me see the light
The lord of the dance doesn't have anything on me
Invention clearly worth the brewhaha
Safe on the slopes
Why-oh-why-oh-why-oh…
A gross national columnist
Mr. Language Person: Weird word
I (cough) was a teenage smoker!
Frogs hop into the headlines
Great American turkeys
Mr. Fixit strikes again
Einstein Gap: It's all relative
Lost in space
The Trojan Twinkie Caper
MR. LANGUAGE PERSON: WATCH YOUR LANGUAGE!
Feeding your worst fears
Sock it to 'em, sartorially
The rubber band man
Does public art make sense?
Needling the birthday boy
On calamities (in the sky and on your head)
Modern medical mysteries
Bored games
Dave's Field of Nightmares
Lewis and Clark stepped here!
The ultimate water gun
Poetic license, with no rhyme or reason
Great moments in science
This won't hurt a bit
One giant leap for frogkind
My visit to Nether-Netherland
Smile and say cheese
Shooting carps in Wisconsin
The perfect storm
Stickup in aisle 3
Please don't feed the tourists
Land of the Frozen Earwax
The birth of wail
Honk if you're married and can't cope with anger
Rabbit ears get poor reception
Percentage of frogs in food jumps
Night of the living roach
Mr. Language Person: Some words of wisdomality
Mind your P's and Q's and teas
Loose lips sink sequels
NOW WE'RE COOKIN'!
The right to Bear clubs
Science: It's just not fair
Road warrior specials
Where's the beef? (Low fat)
There is nothing like a male (guys)
MOTIVATE! THEN FAIL! NEW YEAR'S RESOLUTIONS
Rooting for the midgets of the Midway
Revolt of the rodents
He can drive any truck named Tonka
All bets are off
How do you spell S-A-T?
Sour grapes and mud
Pro golf: A game of non-stop boredom
Guard-dog vigilance is nothing to sniff at
Warm and fuzzy Cold War memories
The funny side of Beowulf
HOLY HEAT WAVE, BATMAN!
Abs-olute madness
Beware of brainy bugs
I'm in a sorry state
The frog plague: The inside story
If she had a hammer….
Keeping an eye on crime
Camping and Lewis and Clark
When in Iowa, don't forget to duck
Junior takes the wheel
Growing old with Dave
Sites for sore eyes
Beware of sheep droppings
Ireland, land of bad Elvis
Mr. Peabrain's misadventures
When they're out to get you, keep cool
Mothers of invention
Kill 'em with kindness
© 2006, The Miami Herald Distributed by Tribune Media Services, Inc.
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Arnold Ahlert
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ZeitGeist
Mort Zuckerman

Robert Arial
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Baloo
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Everything's Relative
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Mr. Know-It-All
Dr. Peter Gott
GET A JOB! by Marty Nemko
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Frugal Living
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On Nutrition
Bookmark These
Bruce Williams
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