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February 10, 2012
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David G. Savage: Why activists may not be in a hurry to have High Court rule on alternative marriage
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Kimberly Palmer: How to actually enjoy -- relaxing, financially -- your vacation
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The Kosher Gourmet byDana Velden: Going to the bother of making soup? You know it better be good. This CREAM OF TOMATO SOUP certainly is! And it's a cinch to make, too (Includes techinques and serving secrets)
February 7, 2012
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Julie Deardorff : Researchers say antioxidants may not be that effective and could do more harm than good
Mark Clayton: How did Anonymous hackers eavesdrop on FBI and Scotland Yard?
February 3, 2012
Edmund Sanders : Israeli official says Iran is creating missile that could reach East Coast of US
Victoria Kim: Immigrant-smuggling ring used black drivers to avoid racial profiling
February 2, 2012
Jim Carney: Wrong number call may have saved her life
Reza Kahlili : Ex-CIA spy in Iran's Revolutionary Guard: What Obama doesn't grasp about striking deals with Tehran
Tina Susman: For woodchuck rescuer, every day is Groundhog Day
February 1, 2012
Brian Bennett: US officials see increasing threat of domestic attack from Iran
Emily Brandon: How to Take Advantage of New 401(k) Fee Disclosures
January 31, 2012
January 30, 2012
Paul Richter and Ramin Mostaghim: Misreading Teheran's limits -- deadly and economically devastating as they may be -- is a risk administration, Europe seem willing to take
Suzanne Bohan: Warning: Nap-deprived tots missing more than sleep, study finds
Meg Handley: Banks Revamping Rewards Programs to Woo Customers
January 27, 2012
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Yochonon Donn: In liberal New York City, fervently-Orthodox Jews may soon be getting a district to call their own
Jeannine Stein: An inflated ego and thinking you're 'all that' doesn't just make others sick of you, it can make you ill
Katy Hopkins: New budget rules may affect how much money you get for college
January 26, 2012
Ed Koch: To the New York Times, calling for the murder of Jews by those capable of having their incitement taken seriously isn't news
Jeannine Stein: Mental illness struck one in five U.S. adults in 2010: Report
January 25, 2012
Richard Simon: House passes two bills endorsing the use of religious symbols at military memorials
Fred Weir: Putin: Multiethnic Russia cannot survive as a US-style 'melting pot'; must find its own way
Susan Johnston: 5 Sneaky Coupon Strategies Consumers Should Watch Out For
January 24, 2012
Carol Clark: The price of your soul: How your brain decides whether to 'sell out'
Caroline B. Glick: America lost most in 'Arab Spring'. Sadly, many voters still don't grasp the extent
Warren Richey: Drug criminal scores win in GPS ruling from conservative-leaning high court
Erika Bolstad: Black conservatives gather to talk about gaining strength
January 23, 2012
Melissa Dribben: Jewish voters to play a key role in Florida's Republican primary
Jordan Rau: In quest to grow, Catholic hospital system will announce this morning its break from church
Ali Safi: U.S. envoy gives Taliban terms for peace talks
January 19, 2012
January 18, 2012
January 17, 2012
Frank J. Gaffney Jr.: No-kidding red lines: U.S. response to an Iranian nuke may be bluster, but Israel's won't be
David G. Savage: They sued their principals after slandering them online --- now the cases are headed to the Supreme Court
David Francis: Where to Invest in 2012: With stocks expected to rebound, opportunity abounds for investors
January 13, 2012
Ben Lynfield: Israeli lawmakers move to annex Jewish Judea, one museum at a time
Alexia Elejalde-Ruiz: Thriving through touch: Gentle massage helps older people with low mobility improve in mind and body
January 12, 2012
Warren Richey: Landmark Supreme Court ruling a 'resounding win' for religious groups
Warren Richey: Supreme Court says no to new rule on eyewitness testimony
John Fauber : Statins found to raise diabetes risk in postmenopausal women
Katy Hopkins : Consider This Before You Pay for an Online Degree
The Kosher Gourmet by Joseph Erdos: This mushroom and barley soup has an intense -- almost nutty -- flavor that mixes robust with Middle East. It has creaminess without cream
January 11, 2012
Shari Roan: Millions of atrial fibrillation sufferers at risk for devastating, but preventable, stroke
Tom Hussain: Pakistan -- recipient of more than $21 billion in civilian and military aid -- speeds pursuit of Iranian pipeline, defying US
David G. Savage: High court signals it won't be loosening TV's 'indecency' rules
Stephen Ceasar: Oklahoma's Islamic law amendment can't go into effect, court rules
January 10, 2012
Reza Kahlili: From an ex-CIA spy: US must exploit new split in Iran's Revolutionary Guard
Karen Kaplan: Study: Nicotine replacement products ineffective when used in real-life situations
January 9, 2012
Michael Doyle: Put through legal hell over dream home, couple fought back hard --- all the way to Supreme Court
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Jewish World Review
December 13, 2007
/ 4 Teves 5768
The Oprah factor: A big boost for Obama
By
Dick Morris & Eileen Mc Gann
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http://www.JewishWorldReview.com |
The era of celebrity endorsements ended some time ago. We no longer buy the shaving cream that Derek Jeter tells us to use; nor do we vote as some Hollywood actor suggests. We have come to assume that political endorsements are often the product of partisan loyalty rather than any particular standard of merit and that commercial testimonials come only in exchange for cash.
But Oprah's endorsement of Sen. Barack Obama (D-Ill.) is truly unique and will have a profound impact on the presidential race. She transforms a candidacy into a movement and will increase his momentum from a growth curve to a surging wave.
It is not just that people trust what Oprah says. Her endorsement is important because of who she is and what message her support sends to those like her. As the most famous black woman in the world, she is a cultural icon. And as a figure who effortlessly crosses the racial divide, she has a special role in a presidential primary that pits the first woman against the first black to contest for president with a serious chance of victory. In this environment, Oprah's demographic is her message.
Oprah sends a message to all American women that it is OK not to vote for Hillary and one to African-Americans that they need to vote for Obama. Were Oprah seen primarily as a black leader, her endorsement of a candidate of her own race running against one of her own gender wouldn't mean that much. If her reputation were one for putting her race constantly ahead of her gender, her endorsement of Obama would seem automatic. But that is not who Oprah is.
She is iconic to women of all races; to them she's a woman who is black, not a black who is female. So her refusal to endorse a fellow female seeking the presidency is tremendously significant to women voters. She sends a message by her unusual intervention in a political contest in which a woman is running. It reads: A woman, yes. This woman, no.
Oprah's embrace of Obama's message of change stamps his campaign mantra as legitimate and turns experience into a disqualification rather than an attribute for Hillary. That this much-admired woman would turn against Hillary in order to seek change in Washington lifts Obama to JFK proportions even as it pins on Hillary to her detriment the Nixon slogan of 1960: "Experience counts."
But to black voters, Oprah's endorsement, precisely because it flies in the face of her gender, is especially significant. The message it sends to African-Americans is: It's time. Her foray into politics to endorse Obama makes it clear that his candidacy has special relevance to all black men and women everywhere. It is not so much that she has reached into politics to back Obama as that the senator's candidacy has such meaning for any citizen who is black that it reaches into Oprah's life and demands that she come forth to support it. Her endorsement seems to suggest that just as anti-Catholic bigotry went away when John Kennedy was elected, so racism may fade in the aftermath of an Obama presidency.
Oprah's backing also helps tilt the balance of power to Obama and away from John Edwards. Two challengers would have much less chance of beating Hillary than one would in a straight-on battle. But Obama and Edwards sound so much alike that it is hard to distinguish for which one to vote. Oprah's endorsement almost anoints Obama as the challenger.
Finally, we must recognize that this is truly the first Christmas campaign, conducted not only against the harsh backdrop of news coverage but on a stage also festooned with holiday cheer. Now, in addition to the flag as a prop for campaigning, we have reindeer and Santa. Oprah is from the world of Christmas mystical, cheerful, appealing, even beguiling. She is no policy wonk but is cast well as a black, female St. Nick bringing joy to the world. Her endorsement softens Obama, wraps him up, and makes of him a Christmas present to America.
Every weekday JewishWorldReview.com publishes what many in in the media and Washington consider "must-reading". Sign up for the daily JWR update. It's free. Just click here.
JWR contributor Dick Morris is author, most recently, of "Outrage: How Illegal Immigration, the United Nations, Congressional Ripoffs, Student Loan Overcharges, Tobacco Companies, Trade Protection, and Drug Companies Are Ripping Us Off . . . And". (Click HERE to purchase. Sales help fund JWR.) Comment by clicking here.
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© 2007, Dick Morris
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