For Black Friday shoppers who'd rather skip the in-store crowds, Amazon will be a go-to during the Black Friday shopping weekend. The e-commerce site has already started posting early Black Friday deals, but serious bargain hunters are patiently waiting for their Black Friday lightning deals (Amazon's spin on doorbuster deals) to launch. It's where shoppers can score huge discounts on everything from electronics to home goods to toys. Keep in mind that these deals will be available for a limited time with new discounts posted every five minutes. Expect for the best deals to sell out fast, so you won't have time to let items linger in your shopping cart if you really want them.
Amazon Prime members, who pay a $119 annual membership fee for Prime, got first dibs on many Amazon device deals when using Alexa to shop. This started on
Another bonus: Amazon is offering free standard shipping on all orders with no minimum purchase amount (and, no, you don't have to be a Prime member to take advantage). Most items will ship within five to eight business days and be at your doorstep in time for holiday gift-giving.
If you're mapping out a shopping strategy now so you don't miss out on any must-have deals, we've got you covered. We asked several shopping experts -- RetailMeNot.com's shopping and trends expert
Electronics
BeatsX Headphones. Electronics accessory items are a smart buy from Amazon on Black Friday, RetailMeNot's Skirboll says. If you're on the market for a quality pair of headphones at an affordable price, check out their Beats by Dre selection, she recommends. The brand's BeatsX wireless in-ear headphones will be on sale for $50 (marked down from the current $120), Skirboll adds.
We recommend purchasing Beats by Dre headphones that are sold by and shipped from Amazon. This will help ensure you're purchasing an authentic product. You run the risk of receiving counterfeit headphones if you buy them from a third-party seller on Amazon's Marketplace. (See 7 Signs You're Buying a Counterfeit Product for more.)
There are a couple of different models that will be on sale for half-off, Freeman notes. The second-generation version (originally $40) will be a steal at $20. The third-generation
Fire TV products. Holiday shoppers will be able to buy Amazon's Fire TV products from other retailers on Black Friday. However, those retailers won't be able to beat Amazon's discounts on its own products, CardRates.com's Mayer notes. "[The e-commerce giant] can control the best pricing on these products for a limited time versus other retailers."
Expect prices on Amazon's Fire TV Stick ($40) and Fire TV Cube ($120) to be marked down between 15% to 25% off, Mayer notes . The biggest discounts will be applied to previous generation models that don't have 4K streaming capabilities, she adds.
Kindle Paperwhite. With competition from other brands offering similar products with exclusive features, such as Kora's
Small Appliances
InstantPot Duo 8-Quart Programmable Pressure Cooker. Expect Amazon's prices on popular small appliances to match that of big-box retailers on Black Friday, Cheapism.com's Latham says. The InstantPot Duo 8-Quart Programmable Pressure Cooker, which currently retails for $100, should be on sale for about $60 in order to compete with Walmart's, Target's and Kohl's deals on the same item, she notes. That's 40% off the current price.
KitchenAid Classic Plus Series 4.5-Quart Tilt Head Stand Mixer. If you have a foodie who likes to cook on your holiday gift list, KitchenAid stand mixers are always a good idea. While there will be several models on sale at various price points, KitchenAid's Classic Plus Series 4.5-Quart mixer is one of the more affordable versions, Latham says. Originally priced above $300, Amazon's Black Friday deal price should be between $180 to $190 -- or about 40% off.
Toys
LEGO
Nerf Foam Blaster Toys. Mayer mentions Nerf as another coveted toy brand holiday shoppers will be clamoring for. The brand's Nitro Double Clutch Inferno set is a top pick this season having been named one of the best holiday toys for kids age 5 and over by