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February 10, 2012
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The Kosher Gourmet byDana Velden: Going to the bother of making soup? You know it better be good. This CREAM OF TOMATO SOUP certainly is! And it's a cinch to make, too (Includes techinques and serving secrets)
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February 2, 2012
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Tina Susman: For woodchuck rescuer, every day is Groundhog Day
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January 30, 2012
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Yochonon Donn: In liberal New York City, fervently-Orthodox Jews may soon be getting a district to call their own
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Katy Hopkins: New budget rules may affect how much money you get for college
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Jeannine Stein: Mental illness struck one in five U.S. adults in 2010: Report
January 25, 2012
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Fred Weir: Putin: Multiethnic Russia cannot survive as a US-style 'melting pot'; must find its own way
Susan Johnston: 5 Sneaky Coupon Strategies Consumers Should Watch Out For
January 24, 2012
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Warren Richey: Drug criminal scores win in GPS ruling from conservative-leaning high court
Erika Bolstad: Black conservatives gather to talk about gaining strength
January 23, 2012
Melissa Dribben: Jewish voters to play a key role in Florida's Republican primary
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Ali Safi: U.S. envoy gives Taliban terms for peace talks
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January 12, 2012
Warren Richey: Landmark Supreme Court ruling a 'resounding win' for religious groups
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John Fauber : Statins found to raise diabetes risk in postmenopausal women
Katy Hopkins : Consider This Before You Pay for an Online Degree
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January 11, 2012
Shari Roan: Millions of atrial fibrillation sufferers at risk for devastating, but preventable, stroke
Tom Hussain: Pakistan -- recipient of more than $21 billion in civilian and military aid -- speeds pursuit of Iranian pipeline, defying US
David G. Savage: High court signals it won't be loosening TV's 'indecency' rules
Stephen Ceasar: Oklahoma's Islamic law amendment can't go into effect, court rules
January 10, 2012
Reza Kahlili: From an ex-CIA spy: US must exploit new split in Iran's Revolutionary Guard
Karen Kaplan: Study: Nicotine replacement products ineffective when used in real-life situations
January 9, 2012
Michael Doyle: Put through legal hell over dream home, couple fought back hard --- all the way to Supreme Court
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Jewish World Review
Nov. 13, 2008
/ 15 Mar-Cheshvan 5769
Welcome to the wired White House
By
Cokie and Steve Roberts
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http://www.JewishWorldReview.com |
Coming soon to a computer or cell phone near you! The Wired White House!
Barack Obama will follow the same strategy that won the election to govern country: Use the Internet to conduct an interactive conversation with voters and make them feel they own a stake in his success. A quick glance at his new Web site, change.gov, reveals how this works. The word "your" appears a dozen times on the home page, as in this headline: "It's Your America: Share Your Ideas." The word "my" doesn't appear at all.
This is partly a PR stunt. Obama's Treasury secretary won't spend much time sifting through e-mails, looking for solutions to the fiscal crisis. But if Obama can harness the energy and excitement that supported his candidacy to strengthen his presidency, he might actually change the way that Washington does business.
"Once you have people connected through a network, you can't disconnect," Peter Daou, an Internet strategist for Hillary Clinton, told the Washington Post. "It's like unbreaking an egg. People all across the country have formed groups to support Obama. They've worked together for a successful purpose. You don't let go of that easily."
Al Gore was undoubtedly right when he said recently that Obama's victory "couldn't have happened without the Internet." More than 3 million donors gave money online, and those funds helped the Democrat overwhelm Republican John McCain with over-the-air advertising and on-the-ground organizing.
More importantly, those contributors changed the way they thought about elections and themselves. They turned from passive recipients of information to active participants in politics. Each one became a potential organizer, broadcaster and fundraiser.
The impact of this strategy is pretty clear: in battleground states, the Obama camp contacted half of all voters; 1-in-10 voters in those states were first-timers; young people voted two to one for Obama.
His team understood that intensity matters. Election eve polls showed that 7-of-10 Obama supporters were enthusiastic about their choice, but only 4-in-10 McCain backers felt that way. The Web helped expand that devotion, and exploit it at the polls.
So how will Obama shift from campaigning to governing? One obvious way is using the Internet to send information directly to his supporters, avoiding the filter of journalists, commentators and critics. Already his Web site provides links to key videos, such as his press conference on the economy, but that's only the beginning.
Since the Obama campaign produced more than 1,800 videos that were watched for 14.5 million hours on You Tube expect a daily dose of updates, framed to enhance the White House viewpoint. Visitors to change.gov are urged to use it as "your source" for information about the Administration. And BTW, goes the implication, don't bother with all those other sources that don't share our "vision."
A second critical use of the Internet will be promoting Obama's legislative agenda. He has 10 million e-mail addresses and countless cell phone numbers in the bank and ready to go. Just imagine the first fight over a Supreme Court nominee that Republican senators are trying to block. Think what pressure could be brought to bear, almost instantly, on lawmakers from states that Obama won say George Voinovich of Ohio, or Judd Gregg of New Hampshire.
Grassroots organizing is hardly new, smart lobbyists have been using the tactic for years, but technology can vastly expand its impact. "If a congressman goes home and sees a town hall meeting with 1,000 people in their districts, that matters," Thomas Gensemer of Blue State Digital told Slate.
A third use of the Web will be political. Obama will start his re-election campaign immediately, and as he employs technology to inform and energize supporters, he will continue to expand his database. The more you use the Internet, the more powerful a tool it becomes.
There is a downside here. Campaigning focuses on one clear, unifying goal election. Governing is a lot messier, and when Obama starts making compromises to get legislation through on taxes, say, or Iraq funding some disenchantment will be inevitable. And his supporters will have a readymade online channel to voice their dismay.
Obama does not own the Internet. Interest groups of all kinds from environmentalists to right-to-lifers can use the same networks to trigger pressure and dissent. And as Obama learned during the campaign, damaging rumors can swirl through cyberspace at warp speed.
Obama re-wrote the rules of campaigning. Re-writing the rules of governing will be much harder. But we're about to see him try.
Every weekday JewishWorldReview.com publishes what many in in the media and Washington consider "must-reading". Sign up for the daily JWR update. It's free. Just click here.
Comment on the Roberts' column by clicking here.
© 2007, NEA
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