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February 10, 2012
Lisa M. Krieger: Man with defibrillator demands access to his own heart's information
David G. Savage: Why activists may not be in a hurry to have High Court rule on alternative marriage
February 9, 2012
Laura McMullen: 10 Least Expensive Public Schools for Out-of-State Students
Kimberly Palmer: How to actually enjoy -- relaxing, financially -- your vacation
February 8, 2012
Warren Richey: Why momentous Prop. 8 ruling might not satisfy gay-rights groups
Menachem Wecker: Though Controversial, LL.M.'s Can Lead to Specialized Legal Jobs
The Kosher Gourmet byDana Velden: Going to the bother of making soup? You know it better be good. This CREAM OF TOMATO SOUP certainly is! And it's a cinch to make, too (Includes techinques and serving secrets)
February 7, 2012
Frank J. Gaffney, Jr.: Caught off-guard? President's Super Bowl interview with Matt Lauer gives those who need a reason not to vote for him, a darn good one
Suzanne Bohan: Leaping lizards! Tiny reptiles advancing robot design
February 6, 2012
Jonathan Tobin: Iran Threatens Israel With Destruction, But the New York Times Doesn't Hear It
Jeffrey Fleishman: In newly democratic Egypt, tens of democracy activists jailed, to stand trial; their groups are 'threatening the stability of the homeland'
Julie Deardorff : Researchers say antioxidants may not be that effective and could do more harm than good
Mark Clayton: How did Anonymous hackers eavesdrop on FBI and Scotland Yard?
February 3, 2012
Edmund Sanders : Israeli official says Iran is creating missile that could reach East Coast of US
Victoria Kim: Immigrant-smuggling ring used black drivers to avoid racial profiling
February 2, 2012
Jim Carney: Wrong number call may have saved her life
Reza Kahlili : Ex-CIA spy in Iran's Revolutionary Guard: What Obama doesn't grasp about striking deals with Tehran
Tina Susman: For woodchuck rescuer, every day is Groundhog Day
February 1, 2012
Brian Bennett: US officials see increasing threat of domestic attack from Iran
Emily Brandon: How to Take Advantage of New 401(k) Fee Disclosures
January 31, 2012
January 30, 2012
Paul Richter and Ramin Mostaghim: Misreading Teheran's limits -- deadly and economically devastating as they may be -- is a risk administration, Europe seem willing to take
Suzanne Bohan: Warning: Nap-deprived tots missing more than sleep, study finds
Meg Handley: Banks Revamping Rewards Programs to Woo Customers
January 27, 2012
Caroline B. Glick: Obama: Of course I intend to prevent a nuclear holocaust . . . in a few months
Yochonon Donn: In liberal New York City, fervently-Orthodox Jews may soon be getting a district to call their own
Jeannine Stein: An inflated ego and thinking you're 'all that' doesn't just make others sick of you, it can make you ill
Katy Hopkins: New budget rules may affect how much money you get for college
January 26, 2012
Ed Koch: To the New York Times, calling for the murder of Jews by those capable of having their incitement taken seriously isn't news
Jeannine Stein: Mental illness struck one in five U.S. adults in 2010: Report
January 25, 2012
Richard Simon: House passes two bills endorsing the use of religious symbols at military memorials
Fred Weir: Putin: Multiethnic Russia cannot survive as a US-style 'melting pot'; must find its own way
Susan Johnston: 5 Sneaky Coupon Strategies Consumers Should Watch Out For
January 24, 2012
Carol Clark: The price of your soul: How your brain decides whether to 'sell out'
Caroline B. Glick: America lost most in 'Arab Spring'. Sadly, many voters still don't grasp the extent
Warren Richey: Drug criminal scores win in GPS ruling from conservative-leaning high court
Erika Bolstad: Black conservatives gather to talk about gaining strength
January 23, 2012
Melissa Dribben: Jewish voters to play a key role in Florida's Republican primary
Jordan Rau: In quest to grow, Catholic hospital system will announce this morning its break from church
Ali Safi: U.S. envoy gives Taliban terms for peace talks
January 19, 2012
January 18, 2012
January 17, 2012
Frank J. Gaffney Jr.: No-kidding red lines: U.S. response to an Iranian nuke may be bluster, but Israel's won't be
David G. Savage: They sued their principals after slandering them online --- now the cases are headed to the Supreme Court
David Francis: Where to Invest in 2012: With stocks expected to rebound, opportunity abounds for investors
January 13, 2012
Ben Lynfield: Israeli lawmakers move to annex Jewish Judea, one museum at a time
Alexia Elejalde-Ruiz: Thriving through touch: Gentle massage helps older people with low mobility improve in mind and body
January 12, 2012
Warren Richey: Landmark Supreme Court ruling a 'resounding win' for religious groups
Warren Richey: Supreme Court says no to new rule on eyewitness testimony
John Fauber : Statins found to raise diabetes risk in postmenopausal women
Katy Hopkins : Consider This Before You Pay for an Online Degree
The Kosher Gourmet by Joseph Erdos: This mushroom and barley soup has an intense -- almost nutty -- flavor that mixes robust with Middle East. It has creaminess without cream
January 11, 2012
Shari Roan: Millions of atrial fibrillation sufferers at risk for devastating, but preventable, stroke
Tom Hussain: Pakistan -- recipient of more than $21 billion in civilian and military aid -- speeds pursuit of Iranian pipeline, defying US
David G. Savage: High court signals it won't be loosening TV's 'indecency' rules
Stephen Ceasar: Oklahoma's Islamic law amendment can't go into effect, court rules
January 10, 2012
Reza Kahlili: From an ex-CIA spy: US must exploit new split in Iran's Revolutionary Guard
Karen Kaplan: Study: Nicotine replacement products ineffective when used in real-life situations
January 9, 2012
Michael Doyle: Put through legal hell over dream home, couple fought back hard --- all the way to Supreme Court
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Jewish World Review
In Praise of Superficiality
By Rabbi Yonason Goldson
Seeing is believing if you don't look too closely
http://www.JewishWorldReview.com |
Beauty is only skin deep. Don't judge a book by its cover. All that glitters is not gold.
These well-heeled sound-bytes of conventional wisdom warn us against granting value to appearance, form, and externality. They assert that depth and substance are the determinants of genuine value and true worth. They teach us to look behind every facade and eschew form over content.
Obviously, the people who composed these popular aphorisms were themselves unattractive, moodily self-conscious, or terminally unpopular — quite possibly all three. Yet somehow they succeeded in foisting upon Western Civilization one of the great propaganda victories of the ages, convincing the masses that physical form is quantitatively less important than such insubstantial qualities as character, aptitude, and integrity.
Astonishingly, this shameless hoax continues to shape our outlooks and attitudes even though we all know better. After all, no one would dream of visiting Washington D.C, without seeing the National Gallery, Paris without taking in the Jeu de Paume, or Croatia without experiencing the Muzej Turopolja. And what are these meccas of cultural sophistication? Art galleries — collections of paintings, sculptures, and countless testimonials to aesthetic form and external beauty. When was the last time you visited a metropolitan museum of internal organs or auto parts?
True, beauty may be only skin deep, but that's precisely the point. Where would Julia Roberts's career be without her skin? She may be a fine actress, and I'm sure she's a very nice person, but her movies wouldn't draw much of an audience if she had her skin surgically peeled away before production.
WHAT'S IN A NAME? EVERYTHING!
Modern psychology has begun to recognize the fallacy of substance over form. In his bestselling book Blink: the Power of Thinking Without Thinking, Malcolm Gladwell marshals compelling evidence in support of superficiality. In one study, college students concluding their semester courses were asked to evaluate the quality of their teachers. Other students, who had not attended these classes, were shown three ten-second videos of the same teachers in action. Their evaluations matched closely those of the students who had actually attended.
The experimenter then shortened the video samples to five seconds, and then to two seconds, each time with comparable results. And this was with the sound turned off!
Unfortunately, Mr. Gladwell does not pursue his train of thought to its logical conclusion. If two seconds is just as good as five seconds, ten seconds, or half a year, why do we need any seconds at all? A picture of the teacher should be enough to determine his competency or, even better, merely his name. It should be obvious that Mr. Sunshine, Professor Smiles, or Ms. Summer will create a more positive classroom experience than Mrs. Stern, Dr. Gaunt, or Miss Winter.
A rose by any other name would smell as sweet, observed William Shakespeare, but let's remember that most historians now believe that those revered plays and sonnets were not actually written by William Shakespeare, the merchant who lived in Stratford-on-Avon. For all his great literary work, Shakespeare wasn't really Shakespeare, and no one knows who he was. Imagine if the real author stepped forward today and claimed credit for his writings. Nobody would believe him. Of course, hardly anybody would care. We've all moved on to reading more relevant novels about teenage vampires.
Consider the last presidential election. Almost the entire Republican Party establishment agreed that Arkansas governor Mike Huckabee was the best candidate to lead the country. But he never had a chance. Can you imagine the elites of vote-laden New York, New England, and California ever voting for someone named Huckabee? If he'd been clever, the governor would have changed his name to Mike Skywalker-Sanchez, thereby establishing himself as an epic hero while attracting the critical Hispanic vote at the same time.
MIND OVER MATTERS
Consider also the recent economic collapse. Everyone was perfectly happy until someone found that all those companies enjoying soaring stock prices weren't really making any money. As soon as the media started uttering words like downturn, recession, and pyramid scheme the entire market dove into a tailspin. Wouldn't we all be better off if those misguided people obsessed with digging beneath the surface had simply satisfied themselves with the illusion of prosperity?
Of greater consequence is the effect of our misguided quest to bring depth, complexity, and meaning into our personal lives. Human nature as it is, how much anxiety do we cause ourselves through self-help books that teach us to look for inner peace, and through therapy that prods us to resolve neuroses of which we weren't even conscious? How many relationships would flourish if we accepted physical attraction and physical gratification as the ideal rather than pursuing fantasies like "self-actualization" and the search for "soul-mates"?
Further evidence can be found in America's obesity epidemic. Our subconscious minds, confused by the contradictions implicit in the rejection of two-dimensionalism, leave us with no alternative than to impose our misguided objective of becoming three-dimensional upon our physical bodies. The more we seek depth, the more three-dimensional we become — which may be good for the diet-book industry but not for our wardrobes.
So why don't we all stop pretending? If superficiality is bliss, and if depth and meaning cause only confusion and discontent, it should be a no-brainer.
Here's the problem. Superficially, depth is "in." We don't want to appear shallow because shallowness appears superficially inferior. Of course, on deeper reflection, we understand that superficial appearance is infinitely preferable to the complexity of depth, but our superficiality doesn't allow us to admit this fact because it seems too obvious to be significant. Get it?
But today we find ourselves poised on the brink of a new era. Ours is the generation of change! Let us seize the moment and rise up as one people with one objective. Let us cast off our superficial adoration for depth and substance. Let us not be afraid to declare our commitment to all that is two-dimensional and raise up the banner of simplicity and externality. Let us purge our worldview of the pernicious urge to discover meaning in our existence, and let us join hands in our conviction that everything worth having should be available to everyone without any effort, thought, or accountability.
Well, aren't you feeling better already?
JewishWorldReview.com regularly publishes uplifting articles. Sign up for the daily JWR update. It's free. Just click here.
Comment by clicking here.JWR contributor Rabbi Yonason Goldson teaches at Block Yeshiva High School in St. Louis, MO, where he also writes and lectures. Visit him at http://torahideals.wordpress.com .
© 2009, Rabbi Yonason Goldson
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