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Jonathan Tobin: Defending the Right to a Jewish State

Heather Hale: Compliment your kids without giving them big heads

Megan Shauri: 10 ways you are ruining your own happiness

Carolyn Bigda: 8 Best Dividend Stocks for 2015

Kiplinger's Personal Finance editors: 7 Things You Didn't Know About Paying Off Student Loans

Samantha Olson: The Crucial Mistake 55% Of Parents Are Making At Their Baby's Bedtime

Densie Well, Ph.D., R.D. Open your eyes to yellow vegetables

The Kosher Gourmet by Megan Gordon With its colorful cache of purples and oranges and reds, COLLARD GREEN SLAW is a marvelous mood booster --- not to mention just downright delish
April 18, 2014

Rabbi Yonason Goldson: Clarifying one of the greatest philosophical conundrums in theology

Caroline B. Glick: The disappearance of US will

Megan Wallgren: 10 things I've learned from my teenagers

Lizette Borreli: Green Tea Boosts Brain Power, May Help Treat Dementia

John Ericson: Trying hard to be 'positive' but never succeeding? Blame Your Brain

The Kosher Gourmet by Julie Rothman Almondy, flourless torta del re (Italian king's cake), has royal roots, is simple to make, . . . but devour it because it's simply delicious

April 14, 2014

Rabbi Dr Naftali Brawer: Passover frees us from the tyranny of time

Greg Crosby: Passing Over Religion

Eric Schulzke: First degree: How America really recovered from a murder epidemic

Georgia Lee: When love is not enough: Teaching your kids about the realities of adult relationships

Cameron Huddleston: Freebies for Your Lawn and Garden

Gordon Pape: How you can tell if your financial adviser is setting you up for potential ruin

Dana Dovey: Up to 500,000 people die each year from hepatitis C-related liver disease. New Treatment Has Over 90% Success Rate

Justin Caba: Eating Watermelon Can Help Control High Blood Pressure

The Kosher Gourmet by Joshua E. London and Lou Marmon Don't dare pass over these Pesach picks for Manischewitz!

April 11, 2014

Rabbi Hillel Goldberg: Silence is much more than golden

Caroline B. Glick: Forgetting freedom at Passover

Susan Swann: How to value a child for who he is, not just what he does

Cameron Huddleston: 7 Financial Tasks You Should Tackle Right Now

Sandra Block and Lisa Gerstner: How to Profit From Your Passion

Susan Scutti: A Simple Blood Test Might Soon Diagnose Cancer

Chris Weller: Have A Slow Metabolism? Let Science Speed It Up For You

The Kosher Gourmet by Diane Rossen Worthington Whitefish Terrine: A French take on gefilte fish

April 9, 2014

Jonathan Tobin: Why Did Kerry Lie About Israeli Blame?

Samuel G. Freedman: A resolution 70 years later for a father's unsettling legacy of ashes from Dachau

Jessica Ivins: A resolution 70 years later for a father's unsettling legacy of ashes from Dachau

Kim Giles: Asking for help is not weakness

Kathy Kristof and Barbara Hoch Marcus: 7 Great Growth Israeli Stocks

Matthew Mientka: How Beans, Peas, And Chickpeas Cleanse Bad Cholesterol and Lowers Risk of Heart Disease

Sabrina Bachai: 5 At-Home Treatments For Headaches

The Kosher Gourmet by Daniel Neman Have yourself a matzo ball: The secrets bubby never told you and recipes she could have never imagined

April 8, 2014

Lori Nawyn: At Your Wit's End and Back: Finding Peace

Susan B. Garland and Rachel L. Sheedy: Strategies Married Couples Can Use to Boost Benefits

David Muhlbaum: Smart Tax Deductions Non-Itemizers Can Claim

Jill Weisenberger, M.S., R.D.N., C.D.E : Before You Lose Your Mental Edge

Dana Dovey: Coffee Drinkers Rejoice! Your Cup Of Joe Can Prevent Death From Liver Disease

Chris Weller: Electric 'Thinking Cap' Puts Your Brain Power Into High Gear

The Kosher Gourmet by Marlene Parrish A gift of hazelnuts keeps giving --- for a variety of nutty recipes: Entree, side, soup, dessert

April 4, 2014

Rabbi David Gutterman: The Word for Nothing Means Everything

Charles Krauthammer: Kerry's folly, Chapter 3

Amy Peterson: A life of love: How to build lasting relationships with your children

John Ericson: Older Women: Save Your Heart, Prevent Stroke Don't Drink Diet

John Ericson: Why 50 million Americans will still have spring allergies after taking meds

Cameron Huddleston: Best and Worst Buys of April 2014

Stacy Rapacon: Great Mutual Funds for Young Investors

Sarah Boesveld: Teacher keeps promise to mail thousands of former students letters written by their past selves

The Kosher Gourmet by Sharon Thompson Anyone can make a salad, you say. But can they make a great salad? (SECRETS, TESTED TECHNIQUES + 4 RECIPES, INCLUDING DRESSINGS)

April 2, 2014

Paul Greenberg: Death and joy in the spring

Dan Barry: Should South Carolina Jews be forced to maintain this chimney built by Germans serving the Nazis?

Mayra Bitsko: Save me! An alien took over my child's personality

Frank Clayton: Get happy: 20 scientifically proven happiness activities

Susan Scutti: It's Genetic! Obesity and the 'Carb Breakdown' Gene

Lecia Bushak: Why Hand Sanitizer May Actually Harm Your Health

Stacy Rapacon: Great Funds You Can Own for $500 or Less

Cameron Huddleston: 7 Ways to Save on Home Decor

The Kosher Gourmet by Steve Petusevsky Exploring ingredients as edible-stuffed containers (TWO RECIPES + TIPS & TECHINQUES)

Jewish World Review

Noses out of joint over plastic surgeon's satirical promotional video

By Elinor J. Brecher


Screen capture from "Jewcan Sam (A Nose Job Love Song)"





JewishWorldReview.com |

SIAMI— (MCT) A Jewish plastic surgeon in Bal Harbour, Fla., hired a Jewish rock band in New York and a Jewish filmmaker in Broward, Fla., to make a promotional video, and everyone involved got what he wanted out of the deal: Free national publicity.

That some of it is bad probably won't hurt the entertainers - so far the media have been spelling their names right - but the medical board that certified the doctor is investigating him for possible ethics violations, and a powerful voice in the South Florida Jewish community has condemned the video for reinforcing negative stereotypes about Jews.

The five-minute music video, about a Jewish high school kid who's been rejected by a gentile girl because of his big nose, is called "Jewcan Sam (A Nose Job Love Song)." Jewcan Sam is supposed to be a takeoff on Toucan Sam, the tropical bird on the Froot Loops box.

The video stars L.E. Doug Staiman, 24, lead singer of The Groggers, a band that does live gigs and makes satirical, Jewish-themed Internet videos.

Staiman grew up in South Florida, where he attended Jewish day schools.

Partial payment from the plastic surgeon: a free nose job for Staiman.

Dr. Michael Salzhauer, 39, markets his practice via the iSurgeon app, and a website offering "free online digital imaging" for rhinoplasty (nose jobs), breast enhancement, and "Brazilian butt lifts."

To reach him, call 305-NEW-NOSE. If you want one, it'll cost $5,000.


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He once wrote a book titled "My Beautiful Mommy" (Big Tent, $19.95), aimed at 4- to 7-year-olds whose mommies have surgery to correct what he has called "the ravages of pregnancy," and has referred to himself as Dr. Schnoz.

He was also just honored at a gala by Chai Lifeline, a nonprofit organization that benefits children with life-threatening illnesses.

Hollywood, Fla., filmmaker Farrell Goldsmith brought the band and the doctor together, and says they all collaborated on the script and lyrics to the song that the band plays in the video. Salzhauer appears in a cameo - as a plastic surgeon.

"I want her, but she don't want what I am. She says you got a beak like Jewcan Sam," the song begins.

"She says I only go with guys with perfect upturned noses, so cut yours down to size."

The girl throws scissors at him and replies: "And I would love you till forever If you got your nose circumcised."

So he does, but she still doesn't want him.

However, someone else does: a bedroom-eyed young teacher who hands him a slip of paper and purrs: "Call me."


Salzhauer insists the video is "humorous and self-deprecating," and makes the point that you should never alter your appearance to please someone else. But to both the American Society of Plastic Surgeons (ASPS) and the Anti-Defamation League, none of this seems kosher.

"It's highly distasteful on the level that historically, Jews have been shown in a negative way by depicting them with a hook nose," said Andrew Rosenkranz, ADL's Florida regional director.

That everyone involved is Jewish doesn't make things acceptable, said Rosenkranz.

"ADL works so hard to try to teach children about the effect of negative stereotypes," he said. "We know about the many taunts and teases that are experienced by Jewish students which are rooted in these kinds of myths. . . . It's hurtful to people, and if you know the consequence is going to be hurtful, why would you do it?"

ASPS officials released a statement saying it reviewed the video and finds it "offensive and inappropriate," and is investigating Salzhauer for violating its code of ethics.

Salzhauer then hired a Massachusetts publicist, who said her client was "more than willing to comment" on the ASPS statement, and "is also giving away a nose job to anyone in the United States who makes their own video."

During an interview at his duplex offices on Kane Concourse, Salzhauer said he originally just commissioned a song that could be used in a commercial.

"I was looking to expand my rhinoplasty practice, since that is my passion and the operation I enjoy the most and connect to personally," he said. "I thought I should do some radio ads or commercials to let people know I like rhinoplasty."

And, according to his publicist, he wanted "to connect to a younger audience."

The father of five said that growing up in Rockland County, N.Y., with a "typical big Jewish nose," he "stood out in family pictures" among siblings with "perfect button noses."

"It bothered me for a long time," he said, though it never troubled his wife, who "had reservations" when he got a nose job and a chin implant at the end of his residency nine years ago at Cleveland Clinic in Weston, Fla.

The procedures were a gift from the then-head of his department, Salzhauer said.

He sees many children with "self-esteem issues, and some begin at a very young age: first, second, third grade. The more precocious come in as teens to get it fixed."

Salzhauer said rhinoplasty makes up about 30 percent of his practice, and the number of African-American patients who seek it outnumber Jews. A small percentage are younger than 18.

Salzhauer and Staiman got in touch late last year.

"(Staiman) told me that everyone in the band has these massive, deformed noses, and asked about a group rate on rhinoplasty," Salzhauer said.

Then they decided to shoot a video. They shot in his office, and at Brauser Maimonides Academy in Dania Beach, Fla., which Staiman once attended. Rabbi Avram Skurowitz, Head of School, is a Staiman family friend, and according to Goldsmith, 39, "was very gracious."

The school acknowledged the band had permission to record there, but said Friday the rabbi was unaware of the video's content. A statement issued by Maimonides said the school did "not condone or approve of the content."

However, in the closing credits of the video, the band thanks Skurowitz and his wife, among others.

Salzhauer said that he shares "ownership of the song" with the band, which posted the video on YouTube, where ABC News found it, uploaded it to its own site, and sought comment from ASPS.

Salzhauer denies he did anything unethical.

"I knew that humor is a matter of taste and that some wouldn't like it, especially when the band told me the name of the song. I had a lot of reservations about that."

But he said he gave the band "total creative control."

Salzhauer said he's worried about the medical board, which could pull his certification if he's found to have transgressed its ethical standards.

He thinks that his troubles with the board are generational, that older doctors "see ads as absolutely wrong, and doctors like myself of the Internet generation only know of medical advertising."

"I remember being in college on the subway in Brooklyn, seeing signs: 'Hemorrhoids? Call Dr. Tush!' Especially in elective branches of medicine, you have to bring people in. If you're a trauma surgeon, your patients come to you."

Angry Jews are another matter.

"They're not happy about what?" Salzhauer said. "Acknowledging the fact that some Jews have big noses? Are we so sensitive and so PC that we can't acknowledge our own flaws?"

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© 2012, The Miami Herald Distributed by MCT Information Services